Newgrove Blog

75% of marketers worldwide believe location-based marketing will be a crucial factor in driving...

Accurate, detailed customer profiling is key to creating a marketing strategy that works. This...

Defining your franchise territories, preventing disputes among franchisees and fine-tuning your...

Location intelligence tells you things you never knew before Location intelligence is key to...

Establishing customer intent is key to optimising the ROI of your marketing activities. Relying on...

Taking steps to incentivise customers to travel to your stores makes good business sense. By...

Big Data can provide unrivalled insight into commercial property performance. This enables...

Location analytics in 2017: what we know so far Location analytics is becoming an increasingly...

Location intelligence is a vital strategic tool that can help you make better business decisions...

Investing in a bad store location can be a severe drain on company assets. However, finding the...

We don’t need to tell you that thorough location planning can make or break the success of your...

Customer profiling has always been integral to commercial success. But, significant technological...